Words that alter minds and moods.
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If you’re struggling with day-to-day finances, GE Money has a solution. Bundle all your outstanding loan, HP and credit card repayments into one debt consolidation loan. You’ll be left with one monthly repayment – and significantly more money in your wallet each month.
We dramatised the benefit for potential customers using unaddressed DM in selected neighbourhoods, local press ads and targeted radio ads. The result was a flood of phone calls, and eventually hundreds of families with newfound cash in their budgets.
